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4gr are currently implementing Stickdorn’s (2011) 5 principles of service design thinking. Service design thinking places the user of our services at the centre of everything we do. The principles remind us that service should be seen as holistic, which means not just the services offered to clients but how each separate part of the business – from the processes and systems that are implemented, through to governance and strategic planning.

The second principle is co-creative and we are excited to be placing our stakeholders, including our highly valued participants, “front and centre” in the co-design of our services. 4gr are committed to working in partnership with our stakeholders, reviewing our services and gathering feedback to ensure we are delivering accessible relevant services.

Our first focus groups and semi structured interviews with our participants have taken place and we are excited to start working with more of our stakeholder groups in order to further develop and improve our services. We are keen to make sure our services meet our stakeholders expectations and equip job seekers to find and retain employment.

We will keep the updates coming as we work through these steps, we can’t wait to share this design journey with you all.

Stickdorn, M. (2011). 5 Principles of Service Design Thinking. In M. Stickdorn, & J. Schneider, This is service design thinking: basics, tools, cases (pp. 33-45). Wiley.

Service Design Updates

December 2023

Our first round of service design and co-design focus groups and interviews has been completed. Our 4gr service design team worked through three groups of Stakeholders, Participants, Employers and Parents over the last two years.

At each phase of the journey we gathered information through focus groups and semi-structured interviews taking care to listen to feedback, take on board the ideas and continue refining and improving our services.

We are delighted to share, that entirely due to this process we have implemented the following improvements to our service:

  • More in-depth information for participants like the website
  • Expanded work simualtion sesions
  • More detailed information for prospective employers
  • Newly developed “Hello to 4gr” brochure, that has been developed for new stakeholders

February 2024

Following the success of the first round of service design we have set out to commence the next iteration.

Our newly formed internal team has members from all areas of our business and we have identified new areas to delve into a little deeper and gather valuable feedback on.

Our newly identified areas to focus on are:

  • Engaging with parents to support them on their child’s employment journey
  • Social media and the role it plays
  • Engaging with schools, and how that can be more meaningful

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